Plauderwelten » ny, have it installed, and then fail to use it. Yet

If you would like to know a simple way of making the claims in your copy -- whether they are big or small claims -- up to ten times more believable and powerful Wholesale Anthony Barr Jersey , then this article will show you how.


Look at these two pieces of copy and guess which one has a better chance of being believed:



1.) today only we are giving away everything in the store for 90% off the sticker price!


2.) because they are tearing up the street outside our store and you will have to walk about four blocks to get to today only we are giving away everything in the store for 90% off the sticker price!

See the difference?


The first one talks about an outrageous offer unheard of anywhere else. But people may wonder why? It almost sounds like a sleazy ploy (sometimes used by the used car business) just to get you in the door.


The second example, on the other hand, gives you a drawback -- a "negative claim" -- before telling you the spectacular offer. Not only does it give you a reason why for the 90% it tells you about how it may be a bit of an inconvenience to get to the store.


Now, at first glance Wholesale Everson Griffen Jersey , this may not seem like a big deal.


But it is.


Because it has been proven in test after test after advertising and marketing experts for the past 50+ you put a negative claim or drawback before a positive claim (and especially if it's an outrageously generous claim) it makes the positive claim up to ten times more effective and believable.


If you want to see this phenomenon for yourself, try it in one of your ads. Test being up front and bold about a negative claim before making a big promise. I think you will be surprised by what you discover.


Alarm Systems and Mistakes People Often Make When Buying Them Home Repair Articles | January 20, 2012
Alarm systems have given homeowners the opportunity to be extra vigilant when it comes to their security. Of course, simply finding a company and buying an alarm isn't always enough. If you make these mistakes Wholesale Kyle Rudolph Jersey , you may as well have saved your money.

Alarm systems have given homeowners the opportunity to be extra vigilant when it comes to their security. Most burglars look for homes that have no such thing installed, making it an easier target and reducing the risk they're taking by choosing that home to burglarize. Of course, simply finding a company and buying an alarm isn't always enough. You have to avoid some of the most common mistakes people make when and after making a purchase. If you do these things, you may as well have saved your money.

Improper Installation

This is something largely out of your control in most cases. You will hire a company and they will install the alarm systems themselves. What you can do Wholesale Linval Joseph Jersey , however, is make sure you hire a company with a reputation for excellent work. That doesn't just mean they sell the top brands or have given you a good price on installation. It means they hire technicians who know what they're doing and aren't going to compromise your security by installing it in such a way that it is rendered ineffective. Do some background research, read reviews, and make sure you get what you're paying for.

Disuse

It makes no sense to go shopping for alarm systems Wholesale Harrison Smith Jersey , find a good company, have it installed, and then fail to use it. Yet thousands of homeowners go through this very process. If you've shelled out the money, it means you were?at one point?concerned about the safety of your home and family. Don't get complacent just because nothing has ever happened. For many homeowners Wholesale Kirk Cousins Jersey , it only takes one time to change their lives forever. You can prevent this by staying vigilant and getting into the habit of setting your alarm every time you leave the house. Once it becomes something you do automatically, you won't think of it as an inconvenience. The rewards are worth it.